The marketing landscape of tomorrow is a combination of well-directed digital and physical space .

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Increasing footfalls to your brick-and-mortar store is a reliable way to boost your sales.

Increasing footfalls to your brick-and-mortar store is a reliable way to boost your sales. However, the question arises: can we effectively promote a physical store like an online store? Many conventional retail stores, having one or multiple brick-and-mortar shops, stores, or boutiques, have ventured into online commerce nowadays. That the web poses a threat to traditional brick-and-mortar stores is unfounded. In reality, the web empowers business or shop owners to uncover and connect with a larger pool of prospective customers. It also helps them develop a robust marketing strategy that enhances the visibility of their physical retail establishment and attracts good traffic. People are also actively seeking either your product or a viable alternative. Alternatively, they may be searching for a problem that you possess the ability to resolve. 

The claim that the rise of digital strategies has caused the downfall of traditional retail stores is not entirely accurate. When used effectively, digital strategies can pull customers to physical retail locations. While there is certainly a love-hate relationship between e-commerce and brick-and-mortar stores due to the dominance of online shopping, it does not indicate the end of traditional businesses. There is a need for physical stores to develop a proven and innovative strategy to compete with online retailers. That said sometimes potential customers face difficulty visiting a physical store in a specific location. On the other hand, helping customers with the opportunity to purchase your products through various channels can significantly increase sales.

Why Shop Store Business platform?

The Shop Store Business Platform is part of By The Startups, a leading business and startup community, based out of Coimbatore in Tamilnadu, South India. We have served over 1000 startups in realizing their goals in several ways, harnessing the combined power of the networking community, web, search, and social media. We have over 4500 ‘basic’ members, many of whom actively engage in community-building activities like networking and supporting one another to increase their presence, referral leads, sales, and business.

We have also actively supported startup government organizations such as the EDII, Startup TN, AICTE, and Startup India. We have received appreciation from IPTF (Kerala), DIC, DSTE, private incubators & accelerators, and other networking organizations across Tamilnadu. We have trained over 20,000 students in startup, innovation, entrepreneurship, leadership, technology, digital transformation, and community ecosystem. .

Why Shop Store Business platform?

Welcome to Shop Store Business, a unique community platform for product-based Startups & SMEs. Do you want your shop, store, outlet, establishment, boutique, emporium, department store, supermarket, hyperstore, parlour, salon, and the like to feature on our platform? Are you a Startup, SME, or business owner with a promising product already available in the marketplace? Do you want to connect with the right customer segment? Are you looking for B2B/B2C and corporate connects?

Are you looking to scale up your business and take it to the next level with visibility and promotion opportunities online through the collective power of the web, social media, and community networking? Are you a franchiser looking to build your franchise model and scale your business faster and better? Are you on the search for product distributors, agencies, or dealers for your product? We can help attract customers to your physical store at an affordable subscription charge. 

Shop Store Business can also help you with the right connects if you are looking for Legal/Compliance, IT/Media/ Digital Tech/Marketing, Accounting/Taxation, Business Mentoring/Training, HR/Manpower, International Exports/Business Expansion/Go Global, Business Management/Business Process/Project Management services or support in any other specific area with the help of the community. 

Meet our team

We are a diverse team with a mix of technical and non-technical skils that cater to the networking and lead generations needs of our members.

Shameer.S

Founder, By The Startups

Pitch your business, and be a part of a proven and growing networking community.

  • Curated and verified businesses – shops, stores, retail outlets, etc.
  • Generate B2B/B2C connects, referral leads & increase sales prospects.
  •  Improve your local visibility.